As part of my position at Ellis Coffee Company from 2003-2006, I was tasked with creating branded coffee programs for convenience stores, coffee shops, delis, gas stations, bagel shops, bakeries, etc. Often times, this would include creating logos for these companies either from scratch, or by combining a series of pre-designed, coffee themed items that I had created for that purpose. I would use that logo to create cups, menu boards, signs, machine labels, loyalty cards, and other point-of-sale material while working with the Ellis sales staff, the customer, and a local printer in Philadelphia to create the final product.